Our shop of the week is called FRAV and exists in our loved Italia. It is an amazing shop.
While talking with the shop manager, one of us took the pictures of the shop, which is the head shop in Milan.
FRAV has his roots and headquarter in Torino but the shop we went to is the FRAV headshop of Milan in via Vetere 8, which is next to the Corso die Porta Ticinese… our favourite Shopping street in Milan. It is in the Vintage Quarter.
FRAV sells lots of different but quite the same looking brands like: 5 PRE VIEW, ALEKSANDR MANAMIS, APRIL 77, b STORE, CHEAP MONDAY, DrDenim, F.R.A.V., F.R.A.V. vs BTT, GIENCHI, GOLDIE, HORACE, JOVONNA, JOVONNISTA, KARL, KSUB,I McQ BY A.McQUEEN, MIISTA, NACO PARIS, NüMPH, OPENING CEREMONY, PETAR PETROV, PK.P, R.D., ROBERT CLERGERIE, ROKIN FOOTWEAR, STIù, SURFACE TO AIR, T.N.B.P., TATOOSH, TRIPPEN, UNITED NUDE, URBANEARS, V AVENUE SHOE REPAIR or VANS.
As you can see they provide not only their own brand F.R.A.V. but also several other brands beginning quite favorably like the home brand FRAV; you can buy a sweater for 49 € like this one: Sweater, to quite expensive like HORACE or McQ BY A.McQUEEN like for exemple the (OMG) McQ leggigns for 425€. The amazing thing is that they seem to match to each other although they have different prices.
With these pictures we wanted to show you how the shops are made like and how the style of a FRAV shop is. We think it looks quite fashionable. Even the employees have such a great style, blue hair, a huge mustache or just wearing the shops clothes, as you can see on one of the pictures. The Motto of FRAV is actually quite simple… put across fashion to everyone and for every purse. And the Shoes…. well you have to see them by yourself…. they are sooooo cool!! But ok, We’ll show you our favs: URSULA…amazing name for amazing shoes!!!
They also have an Online shop, we think they are working on it, as it seems they don’t have everything online.
What do you think of it?We love it